Lenovo Group, the world’s largest personal computer supplier, signed a strategic cooperation agreement with JD.com, China’s second-largest online retail services provider, on July 26.
According to the agreement, Hong Kong-listed Lenovo hopes to sell 60 billion yuan worth of its products through JD’s platform in the next three years. Lenovo will choose JD as its preferred online platform to launch the company’s strategically new products, including but not limited to notebook and desktop computers, printers, smartphones, tablets and other smart devices.
In return, JD will provide Lenovo with a complete solution, including data analysis, marketing, warehousing, logistics, and technical support, among others.
Analyst said Lenovo’s move may aim to stave off the threat from other Chinese technology companies’ foray into the personal computer market, such as Xiaomi and Huawei.
Following Huawei’s launch of its first notebook in the Chinese market earlier this year, Xiaomi also finally released its first notebook product on July 27, Xiaomi Note Air.
However, in stark contrast to Chinese technology companies’ efforts to actively launch new products, the global personal computer product is still limping along. According to data from IDC, worldwide PC shipments fell 4.5% year-on-year in the second quarter of this year.